{"product_id":"full-on-plumping-liquid-lipstick-matte","title":"Full-On™ Plumping Liquid Lipstick Matte","description":"\u003cp\u003e\u003cspan\u003eBUXOM’s plumping now in full coverage Full-On Plumping Liquid Lipstick Matte. Transfer-proof pigments stay comfortable and velvety soft for 8 hours. Vitamin E and Natural Seed Oils hydrate and smooth lip lines while Hyaluronic Acid and our iconic Plumping Peptide Complex plump for a cushiony pout.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e A new matte finish of our best-selling lip plumper\u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eFormulated with our Iconic Plumping Peptide Complex\u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eClinically proven to instantly plump\u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Comfortable all day wear\u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Transfer-Proof, feather-proof\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cstrong\u003eClinical Claims (Research Results): \u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eClinically proven to instantly plump lips** \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Instantly improves lip texture by 21%** \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e 8-hour long wear** \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eTransfer-proof**\u003c\/p\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e**Based on a US clinical study with 31 people\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cstrong\u003eConsumer Claims:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eGlides On: 100% agree this formula glides on smoothly* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eRich Formula: 100% agree this formula has a rich matte finish* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eInstant Comfort: 100% agree this formula instantly dries comfortably* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Lightweight Rich Color: 96% agree this product instantly provides lightweight, rich color with 100% results after 8 hours* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Smooth Formula: 96% agree this formula applies with no tugging\/pulling\/skipping* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eComfortable: 96% agree Lips immediately feel comfortable* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Weightless: 96% agree this product feels weightless on lips* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eNon-Sticky: 96% agree this product doesn't feel sticky on lips and 100% over 8-hours* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eEasy application: 96% agree this product is easy to apply* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Bleed\/Feather-Proof: 93% agree this formula does not bleed or feather* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e• \u003c\/span\u003eDefining: 93% agree lips instantly appear more defined* \u003cbr\u003e\u003cspan data-mce-fragment=\"1\"\u003e•\u003c\/span\u003e Even Application: 93% agree this product has a precise even application*\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cbr\u003e*Based on a US consumer study with 31 people\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e","brand":"BUXOM","offers":[{"title":"Comin' Up Roses","offer_id":48193906802928,"sku":"41803547101","price":18.2,"currency_code":"USD","in_stock":true},{"title":"Make It 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